Candidates About

Paul M. Yaneshak

Professional Summary

Over 25 years of experience spanning the following areas:

Oracle/ATG/Endeca Web Commerce                                 Implementation Management
Project & Development Management                                Omni-channel Strategy
ATG Content Admin/Search/Merchandising                     BCC Training and Business Implementation
Business Analysis                                                                    Java/J2EE Development
Test & Behavior-Driven Development                                Systems Administration (Windows/Linux/Unix/Mac)
Integrations Architecture                                                       Web-UI Development/Design

Tools / Skills:

Windows 7, 8 & 10/Server 2008 & 12, Linux—RHEL/CentOS 4.x-7.x, Solaris 9

Java J2EE/JSP/EJB/Servlets, ATG Commerce Suite versions 5.x through 11.x including modules: B2C-Commerce, ACC & BCC, Content Admin/Publishing, CSC, ACI, ATG Search, Endeca Search, and Endeca Experience Manager, SOAP and REST-based Web Services; JBOSS 4.x-6.x J2EE Application Servers, Weblogic Platform 10.x, Microsoft IIS 6.0 Web Server, Apache 2.0-2.4 Web Server, Tomcat, SMTP, POP3, TCP/IP, LDAP, SSL, XML, CA SiteMinder (SAML), SVN, Perforce, JUnit, JMeter, Hudson, Jenkins, Selenium, Splunk, Puppet, Ant, CFEngine, Akamai-Edge, Oracle 9 to 12g, JDBC, MS-SQL Server, PHP/LAMP, MySQL, JavaScript, AJAX, HTML, CSS, Microsoft Office, MS Project

Employment Background

Oracle/ATG Sr. eCommerce Architect                                                                                                                        Apr 2016-Present

Newell Brands/Yankee Candle, S. Deerfield, MA

u Work with multiple internal teams and business groups to plan Yankee Candle's future omni-channel commerce architecture and design, using the Oracle ATG Commerce Suite, integrated with back-end and third-party systems using both messaging and web service enterprise SOA principles.

Omni-Channel Specialist/ATG BCC & Endeca                                                                                                     Jul 2015-Apr 2016

Verizon Wireless, Basking Ridge, NJ

u Designed and configured BCC and Endeca Search/Experience Manager optimization. Worked with business users to design and configure new ATG BCC and Endeca personalization for the POS Retail application used in the VzW stores.

ATG Dev-Manager/Architect                                                                                                                                    Aug 2014-Jul 2015

American Red Cross, Washington, D.C.

u Responsible for coordinating all development work for major projects on redcross.org, which is deployed at Oracle On-Demand running Oracle/ATG Web Commerce 10.0.3 with an Oracle 11g RAC Cluster.

u Built internal development team, which included hiring 2 Sr. ATG Developers, and 3 J2EE Developers to-be-trained on Oracle/ATG Web Commerce.

u Led the build-out of an internal eCommerce environment that leveraged Cloud infrastructure, server virtualization, and multiple on-demand virtual development environments all fully integrated with both Red Cross and third-party resources. The development environments were fully automated and leveraged continuous integration and functional testing technologies.

ATG Consultant/Specialist                                                                                                                                              May 14-Aug 14

Verizon Wireless, Warren, NJ

u Created several proof-of-concept demos using ATG 10.1. Verizon Wireless is planning to migrate some of the verizonwireless.com self-serve functionality from a home-grown system to a hybrid system using ATG for various portions of the site functionality. Working with a small onsite/offshore team, I led the design and development of these new POC’s.

ATG Lead Architect/SME                                                                                                                                       Sep 2013-May 2014

TJX Corp, Framingham, MA

u Migrated development, build, configuration and deployment processes from external ATG Partner to TJX internal processes. The new processes needed to include seamless development collaboration with external third-party partners and services. Implemented source-control, continuous-integration, and deployment configuration management processes using SVN, Jenkins, Ant, Puppet and ATG Configuration Management.

u Designed and built new tjmaxx.tjx.com eCommerce services and website features, working with both internal and external resources.

ATG Application Architect/BCC & Endeca Specialist                                                                                       Jun 2013-Sep 2013

Cricket Wireless, Inc., Denver, CO

u As an independent ATG Consultant, collaborated with ATG Integration partner, Tech Mahindra, working with both on-site and offshore TM teams.

u Designed and developed new ATG implementation, migrating existing legacy website platform to ATG. Phase 1 included migrating the navigation, cart, and checkout features to ATG, integrating with ESB back-end Cricket Services.

u Designed and configured BCC and Endeca Search/Experience Manager build-out. Worked with business users to migrate and configure new ATG BCC and Endeca Workbench applications.

ATG Systems Architect/BCC & Search Specialist                                                                                               Nov 2012-Jun 2013

Express, Inc., Columbus, OH

u As an independent ATG Consultant, reviewed current systems implementation and configuration, and recommended changes/optimizations, including automated testing/integration and change management.

u Working with senior management, recommended changes for 2013-14 road map for Marketing's use of CA/BCC.

u Built-out and prepared fail-over and load test environments for February 2013 launch.

ATG Systems Consultant                                                                                                                                          Sep 2012-Nov 2012

Urban Outfitters, Philadelphia, PA

u Customer was using ATG 9.x and wanted to upgrade to ATG10.1.1, but was not sure what parts of the ATG stack of applications to implement. I was asked to install and configure an Urban POC site for ATG10.1.1 with ATG Search and the full ATG-CSR implementation. I was also tasked with installing and configuring an Urban POC site for ATG10.1.1 with Endeca Search, Endeca Experience Manager, and the ATG-CSR demo application.

u Provided guidance, insight, and recommendations to senior management regarding the best strategy to fully leverage the features of ATG and maximize their ROI.

ATG Consultant/BCC Specialist                                                                                                                            June 2012-Sep 2012

Charming Charlie, Houston, TX

u Review of ATG Content Admin implementation to determine areas-of-opportunity for correction/improvement.

u Implemented Staged Content-Admin workflow.

u Configured and deployed ATG ACI Business Reporting.

ATG Application Architect/Dev Lead                                                                                                                    Mar 2012-Jun 2012

CVS & TCS, Woonsocket, RI

u Working with the CVS business group and on-site TCS personnel, responsible for designing and implementing a new Single-Sign-On module, using CA Technologies' SiteMinder (SAML 2.0) technology, integrating cvs.com with multiple third-party vendors.

u Help mentor and train both on-site and offshore development personnel.

u Provide assistance to development team where necessary to ensure enhancements are properly implemented and project milestones are delivered on time.

ATG BCC-CA Deployment Consultant/Systems Architect                                                                                Jun 2011-Mar 2012

Affinion Loyalty Group, Richmond, VA

u As a member of the Web Infrastructure Group and liaison to the Web App/Dev Group, I was responsible for suggesting ATG best-practice approaches and implementing the following:

u Recommended strategic changes for Marketing to better leverage ATG's content-personalization features.

u Working with key business managers, architect ATG Content Administration (BCC/Merchandising/ATG Search) modifications, including both UI changes and logical server instance architecture and configurations.

u Helped design enterprise road map for future migration of existing web applications to the ATG infrastructure.

u Designed and implement new ATG server build-out and configuration, as well as modifications to existing systems. Proposed and designed source-control, continuous-integration, deployment and configuration management processes using ATG, Ant, Hudson, SVN, and Weblogic Scripting.

Note: worked part-time for first 5 months (while full-time at CLG—see Clarity Resource Group below), and then transitioned to full-time.

ATG Business Analyst                                                                                                                                                 Jan 2011-Jun 2011

CORBUS LLC, Dayton, OH

u Provided consulting and ATG subject-matter expertise for various Corbus clients, both internal and external. Worked with Reed Elsevier's senior managers to design and implement new ATG ACI data models, as well as custom reporting templates for the enhanced data architecture. Spearheaded the internal ATG 10 Migration Pilot. The pilot was intended to identify most of the “unknowns” often associated with upgrades to the “latest-and-greatest” software version.

u Worked with Corbus sales and technical staff as a pre-sales consultant during prospective client negotiations.

ATG Commerce Subject-Matter Expert                                                                                                                  Dec 2009-Jul 2010

Dominion Digital, Richmond, VA (end-client: nTelos Inc., Waynesboro, VA)

u My responsibilities included working with senior management to modify/finalize business requirements and architecting the new wireline website. I was also responsible for mentoring the new nTelos team, as well as ensuring that ATG best-practices were used during design, development, and implementation.

u Implemented new version control, continuous integration, and automated deployment processes using ATG, Ant, Hudson, Selenium, and SVN.

u nTelos is a regional Telco company that developed and deployed its Wireless eCommerce site on ATG 2007.1. Blast Radius performed this work during 2009. Dominion Digital was engaged to create an eCommerce website for nTelos' wireline business. Additionally, I was responsible for analyzing the Blast Radius code base and suggesting code refactoring where appropriate. Blast Radius' SACOM code is not fully compatible with ATG 9.x.

Sr. ATG Solutions Architect/Development Manager                                                                                          Apr 2006-Dec 2009

Casual Male Retail Group, Canton, MA

u CMRG owns over 500 plus-size men’s clothing stores in the US and Europe, and currently operates five eCommerce websites. I was the Development Manager of an internal team of five ATG developers and one Analyst. CMRG’s eCommerce environment consists of ATG eCommerce 6.4, 2006.3 and 9.0, utilizing both ATG DAS and JBOSS J2EE application servers communicating with MS-SQL Server 2000/2005, and interfacing with an Ecometry/Escalate fulfillment system.

u I was the Sr. ATG Architect for the redesign and upgrade of CMRG's primary website during their upgrade from 2006.3 to ATG 9.0. I worked with the marketing team and senior management to redesign and refactor most of the functionality included on the site. I also doubled as tech-lead for CMRG's internal development team during this project.

u Responsible for the ongoing maintenance of the five existing websites, as well as architecting and developing new additional website functionality. Configured, optimized, and deployed upgrades of three websites from ATG 6.4 to ATG 2006.3.

u Worked with the business team to architect and develop an ATG Web Service eCommerce back-end to directly support CMRG’s new in-store self-serve customer Kiosks. The Kiosks utilize NetKey’s front-end Kiosk Software Platform.

ATG Solutions Specialist/Senior Deployment Specialist                                                                                   Jun 2005-Dec 2011

Clarity Resource Group, Austin, TX and ATG Professional Services

Working for Clarity Resource Group (CRG), I worked five full-time consulting engagements in 2005, 2006, & 2011. I also worked several part-time multi-day Analyst and Deployment Specialist engagements from 2007 through 2010, while working at my full-time position at CMRG (see above). All of the part-time assignments included two to three days on-site at the client, with an additional one to ten days working part-time remotely at my home in Massachusetts. The client companies were using ATG versions 2007.1 thru 9.0, with most using the entire ATG Suite of Applications. The work I performed included QA and Production deployment configuration, architecting custom solutions, and troubleshooting performance issues. The ATG modules I have extensively worked with include B2C Commerce, Personalization, DSS, Content Admin, CSC, ACI, Outreach, and ATG Search.

Full-time

u Plantronics, Santa Cruz, CA (2 months, Jun-Aug, 2005--ATG Profile custom SSO module)

u US Navy, Pensacola, FL (2 months, Aug-Oct, 2005--migrating the NKO site from ATG 6.3 to ATG 7.1)

u US Air Force (through Windmill International, Nashua, NH, (4 months, Dec 05-Apr 06--re-architecting a homegrown Air Force Java project management application)

u Sam's Club, Bentonville, AR (3 months, Jul-Sep, 2011--multiple environment configurations)

u USPS, (2 months, Oct-Dec, 2011--integration analysis, between ATG and IBM MQS)

Part-time (2007 through 2010)

u Freeman Companies, Dallas, TX (production troubleshooting and performance tuning)

u Lexmark Corporation, Lexington, KY (ATG Customer Intelligence install and configuration)

u DSW Corporation, Columbus, OH (Performance tuning and configuration review)

u National Pen, San Diego, CA (Dev and Staging environment install and configuration)

u CondeNast Publications, New York, NY (Production performance review and optimization)

u Canoe Online Media, Montreal, Canada (architect custom profile solutions)

u American Airlines, Dallas, TX (performance review and tuning)

u LexisNexis, Miamsburg, OH (multiple Deployment Specialist engagements)

u Sony Corporation—Latin American Division, Miami, FL (Deployment Specialist and performance testing)

u AutoZone, Memphis, TN (ACI install and performance optimization)

Solutions Definition Architect                                                                                                                               Dec 2004-May 2005

Alliance Consulting, Boston, MA

u Client: EMC Corporation. Systems/Application Architect for EMC’s new eServices extranet site, utilizing BEA Weblogic Portal Platform 8.1. Responsible for architecting customer service application, as well as integration between BEA Portal and back-end systems, including Clarify CRM System, Primus Knowledge, Sybase, and Oracle 9i Rack.

u Tasked with developing one-off MS-ASP.NET application for uploading/downloading files as part of the project.

Senior System Architect/Development Team Lead                                                                                                Jul 1999-Jun 2004

Process Intelligence, North Andover, MA

u Client: EMC Corporation. June 2000-June 2004. Application Architect and Senior Dev-Lead for two iterations of EMC’s extranet website, powerlink.com. Powerlink 2.x was developed using Broadvision’s One-to-One Enterprise suite. Powerlink 3.x used ATG Dynamo 5.0 through 6.1. Both versions were developed with a combination of proprietary and standardized JSP/J2EE frameworks, as well as Oracle 8i/9 and Documentum CMS.

u During the Dynamo/Powerlink 3.x phase (March 01-June 04), I was initially responsible for the design, configuration, installation, and implementation of the ATG Dynamo environment, which included load balancing, clustering, and live failover capabilities. After the initial launch of Powerlink 3.x, I was involved with configuration/implementation of the DCC (later ACC), which included training of business marketing staff. I was also responsible for managing the ongoing site development, managing a team of approximately 12 developers, 2 Analysts, and 3 QA specialists. I also designed/coded new site functionality during each Dynamo version.

Web Production/Development Manager                                                                                                                  Dec 1998-Jul 1999

Inso Corporation / Web Marketing Department, Boston, MA

u Managed the daily Internet/Intranet website development operations, managing a team of three developers.

u Administered web environment consisting of 5 NT-Servers, Netscape Enterprise Web Server, and the DynaBase Development/Publishing System.

Web Development Manager                                                                                                                                       Jun 1996-Dec 1998

BankBoston, New Media / Internet Strategic Marketing, Waltham, MA

u Managed the daily Internet website operations and content production. Developed web applications and Internet Web-UI using ASP, Visual Basic, Javascript, VBScript, Access/SQL and MS InterDev. Researched and recommended development software used by web team.

u Managed staff of 6-12 developers, content specialists, and graphic artists.

u Designed and built web lab network infrastructure (4 NT-servers, 6 NT-workstations, Ethernet segment, MS Proxy Server). Provided systems administration support for Web Lab and Creative Services departments. Planned, developed, and administered version-control system spanning three departments, using MS SourceSafe and Visual Basic 5.0.

Founder / Chief Operating Officer                                                                                                                                          1986-1996

Alpha-byte Corporation, Boston, MA

u Founded Boston-area desktop publishing/digital printing company.

u Managed staff of up to 35 people, including senior managers.

u Designed, implemented, and managed self-service and full-service operations at two Boston locations.